Our Data Products

PMD leads the way in developing affordable, user-friendly research tools and techniques for evaluating senior living markets. Our resources include database software, mapping products, and support services.

PMD leads the way in developing affordable, user-friendly research tools and techniques for evaluating senior living markets. Our resources include database software, mapping products, and support services. Providers and consultants for a variety of senior living industry segments (including active adult communities, affordable housing, real estate developers, among many others) look to PMD Advisory Services as THE firm for securing market data essential to making strategic decisions.

Learn more about our services below

Senior Market Profile (SMP)

The Senior Market Profile offers detailed demographic data for geographically defined market areas. Providing market segmentation for age 65+ households, it includes living arrangements, income, and housing value. This proprietary PMD product calculates market demand for your particular product with a cross tabulation of data from reputable resources such as Claritas/Nielsen, American Communities Surveys, and the U.S, Census Bureau. This product is designed specifically to analyze and understand this unique target market.

If you’re interested in learning more about our services and our process, please contact us to get all the details.

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Thematic Maps

Our Thematic Maps pinpoint the locations of your target demographic market across a designated geographic area. These maps provide a visual of how your site fits in relation to the concentrations of your target demographic market. In addition to mapping the presence of target senior markets, we can also map the presence of adult children, key decision-makers in the senior living market and an important factor to consider in your market demand process.

If you’re interested in learning more about our services and our process, please contact us to get all the details.

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Lifestyle Segmentation

Based on the Claritas/Nielsen Prizm™ database of more than 66 demographic and behaviorally distinct segments, PMD can help you determine your best markets by taking your current customer data and breaking it down into these specifically coded market segments. The result is a more precise and sophisticated way of targeting your likely customers that goes beyond age, income, home value, etc.

If you’re interested in learning more about our services and our process, please contact us to get all the details.

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Our Clients

After three decades in the industry, we've heard some familar refrains from our clients. We form a partnership with our clients with a commitment to the integrity of the data and each project's success. Here's more of what our clients have to say about PMD Advisory Services.

PMD supported our strategic planning efforts with a particular focus on market demand and consumer input regarding senior living options.    Their Market Feasibility Analysis and Consumer Research Study provided us with the qualitative and quantitative market information necessary to support our strategic planning initiatives. Their market research was instrumental in educating our Board regarding specific market issues and consumer expectations.  PMD consultants were professional,  responsive to our needs, and a pleasure to work with.
Michael A. O'Brien President and CEO, Duncaster Lifecare Community
From my first conversation with PMD Advisory Services through delivery and presentation of their research, PMD’s professionalism and thoroughness was top-notch. I could not be happier with the work that PMD's team delivered.
Adam Freedman Principal, JKM Developers
PMD has been a valuable resource for Emerald Communities throughout the growth of our Emerald Heights campus. They've also helped us explore other opportunities to expand our mission. It’s been a great working relationship, with outcomes that prove their expertise.
Kay Wallin VP-Marketing & Public Relations, Emerald Communities
I have had the opportunity to work with Michael Starke and PMD Advisory Services on several different projects in two different organizations. Their work is thorough, thoughtful, incisive, and extremely helpful. From the research itself through the reporting and presentation to both board and management staff, PMD’s work has been on time and on target. I would not undertake a major project without their involvement. I am happy to recommend them to my colleagues.
Carol Silver Elliot President & CEO, The Jewish Home Family
The folks at PMD are professional and accommodating. Above all else, it's a pleasure to work with them. I look forward to a rich and collaborative partnership with them for years to come.
Ben Cantrell Chief Financial Officer, SQLC
PMD Advisory Services has provided great service to our organization. The statistical data they deliver has been an invaluable part of our decision-making process. The market insights we've gained from their consumer research have been "the icing on the cake."
John C. Frye, Jr. Director of Business Development, Lutheran Services Carolinas
PMD always delivers their recommendations with the bigger perspective in mind.  They don’t just tell you what you what they think you want to hear, but instead provide honest, straightforward feedback and recommendations on what the data shows is feasible for a community’s success.  I never want a firm to overstate a market and PMD never does that.
Jay Hibbard Senior Vice President Sales, Marketing, & Communications, Covenant Retirement Communities
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Our team is ready to roll up our sleeves. Our unique data products and advisory services will help you recognize market trends and opportunities, as well as minimize your risks. Contact us today to achieve better outcomes for your business.

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ADDRESS

1139 Riverwalk Court, Hebron, KY 41048

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Phone. 859.689.9420

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info@pmdas.com